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EXCEPTIONAL ACHIEVEMENT: IDEAL STANDARD EDGE MIXERS RECEIVE THE GERMAN DESIGN AWARD FOR 2019


The Edge Collection by Ideal Standard has conquered the jury of the German Design Award and deservedly received the prestigious design award.

The German Design Award is one of the most renown design contests in the world, and each year it distinguishes product design that is innovative in its own way and leaves a global footprint. The jury's decision was based on the striking design of EDGE, which speaks for itself. The jury's statement also states: "With its characteristic edges, which are an interesting contrast to the semicircular radii, the perfectly elegant and proportional armature immediately catches the eye."

"With EDGE, we have made a serious entry in the market for high class mixers, so we are honored by the German Design Award, the largest authority in German design and branding," says Mark Nagel of Ideal Standard Germany. "Along with good design, the mixers meet other important requirements of architects and designers in terms of quality and sustainability." The collection includes models of wall-hung and standing washbasin mixers, a bidet mixer, as well as mixers for shower and bathtub / shower, with different installation options.

Sophisticated and durable
EDGE mixers have a remarkable presence and character. Although with simple puristic forms, EDGE convince us with thir authenticity. The unique geometry deliberately avoids soft transitions and relies on clear contours. The handgrip also follows this constructive maxima. The mixers have a solid and high-quality appearance. Some of them are available in a thin body version that uses a 25mm cartrage. The remaining mixers are equipped with the new 38-mm FirmFlow ™ Ceramic Cartrage. In this way the EDGE collection becomes an irreplaceable assistant for architects and designers in bathrooms in both residential and public high traffic areas.

About The German Design Awards
The German Design Awards are presented by the German Design Council, the authoritative German body for branding and design. Its prestigious mission: to represent the world of German design.
Established as a foundation in 1953, under the initiative of the German Bundestag, the German Design Council supports the international industry in consistently achieving brand value via design, making it one of the world’s leading centres of expertise in communication and knowledge transfer in the area of design. In addition to industry associations and institutions, the exclusive network of the foundation members includes in particular the owners and brand managers of numerous renowned companies. 

About Ideal Standard International
Ideal Standard International is one of the world’s leading manufacturers of high-quality residential, commercial and healthcare bathroom solutions. Headquartered in Brussels, Belgium, the privately-owned company employs almost 9,500 people and operates 18 manufacturing sites, serving over 60 countries across Europe, the Middle East and Africa. Using the latest technologies and working with world class designers, the company is focused on developing innovative bathroom solutions across multiple product categories including bathroom Ceramics, Taps & Fittings, Bathing & Wellness and Furniture & Accessories. Its products are sold under strong international and local brands such as Ideal Standard, Armitage Shanks (UK), Porcher (France), Ceramica Dolomite (Italy) and Vidima (Eastern Europe).